Extensive Study and Analysis of Specific Destination Brand Attribute Services

The Vendor is required to provide research, evaluation, and advisory services to extensively study and analyze specific destination brand attributes.
- Services include:
• Restaurants
• History, Arts and Cultural Activities
• Music
• Entertainment and Nightlife
• Historic Sites and Landmarks
• Sporting Events and Activities
• Live Theater and Music Performances
• Architecture
• Value Proposition for Leisure Travelers
• Value Proposition for Meeting/Event Planners
• Welcoming Nature of Destination
• Family-Friendly Destination
• Walkability
• Ease of Access throughout Destination
• Cleanliness and Visual Appeal of Destination
• Traveler Safety.
• Assets, technology, prior research, intellectual property and relevant experience should be disclosed.
• Knowledge of tourism marketing strategy and related processes.
• Strong analytical, research, and communication skills.
• Previous experience in the travel, tourism and/or destination marketing fields.
• Experience delivering similar studies or evaluations.
- This will include methodology; data collection and review; comprehensive analysis; reporting and presentations; cross-tab analysis; other services as may be deemed necessary.