The Vendor is required to provide day-to-day public relations and marketing services to support the operation of the agency.
- Service include:
• Develop and implement a strategic public relations/media plan which provides outreach strategies and promotes public awareness of agency through a consistent and positive message.
• Produce/update media materials - fact sheets and media relation materials that highlight agency mission, value to the city and legislative issues.
• Identify and train agency designated spokesperson(s) including the executive director and board chairperson.
• Create crisis communications plan (could be part of the plan described in task 1).
• Pitch success story coverage to local, regional and industry outlets.
• Pitches to include visits to agency offices and communities in addition to highlighting mission and legislative issues.
• Assist in actively maintaining agency social media accounts with frequent housing related materials as well as meeting announcements, postings of minutes and other relevant information.
• Assist in developing and maintaining a quarterly newsletter to residents.
• Provide branding and related marketing services.
• Plan and coordinate press events and community events.
- Contract Period/Term: 3 years
- Questions/Inquires Deadline: July 24, 2025
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