Social Media and Web Page Design Services

The Vendor is required to provide to perform social media, website design, and SEO (search engine optimization) services to grow the online presence of the institute.
- Requirement:
• Work with institute to design, audit, and optimize the current website for elements such as metadata, desired keywords, schema and page load speeds, and backlink reviews.
• Develop and grow backlinks to the institute website.
• Develop ongoing SEO efforts such as identifying key terms, correlation analysis, developing new content with institute to keep the site current, and advanced interlinking techniques.
• Assist institute in creating content for SEO purposes.
• Assist institute in creating and posting content for social media sites.
• Increase the number of followers on various social media sites to create more visibility of the institute.
• Remarketing PPC ads to drive users back to our website.