Website Design and Development Services

The vendor is required to provide the city uses its websites to communicate this vision in plainspoken, user-focused language.
- The city has undergone significant development in recent years, enhancing its appeal as a community that combines small-town charm with urban amenities.
- The city recently adopted its 2050 master land use plan, outlining its vision for affordable and attainable housing (including workforce and aging-in-place housing), active and walkable residential districts, and sustainability advancements.
- The services of an experienced website design company to redesign, develop, implement, host, and maintain the city’s website.
- Project will involve utilizing information on the existing website as well as the implementation of new information and features as suggested by the city and the firm selected.
- The city is committed to redesigning and building a new website or websites that are designed on best practices for usability from the viewpoint of our citizens.
- Looking for strong, clean designs that aid website visitors who:
•    Generally know what information they need or service they want to secure, as well as by 
•    Visitors who may not understand how to find the information or services they seek.
- The site requires design and usability improvements, specifically:
•    Improved architecture - fewer dropdown options and a more strategic site navigation structure.
•    Improved search functionality, with results weighted by relevance or importance versus random.
•    Content and design that meet or exceed current accessibility standards and guidelines.
•    A smart calendar that helps us balance special events, government meetings, library and parks/rec events, public safety dates, and more.
•    A comprehensive brand amongst departments and divisions, while offering unique design options for individual entities, including the library, farmers market, and others.
- The city’s website should provide easy access to services, be adaptable to current and changing technologies, provide content management capability for staff, and be used as a public communications tool.
- The website(s) shall meet the following criteria:
•    Visually appealing – the site must have an attractive treatment of text and whitespace with the ability to easily add/mix photos, video, and graphics.
•    Easy digital access to public information that includes information architecture and content organization that enhances usability, navigation, and search capability (concise information that is simple to understand and easy to navigate).
•    Easily updated and managed by staff with a content management system (CMS).
•    Compatible with multiple browsers including, but not limited to, chrome,
•    Internet explorer, Firefox, and safari.
•    Provide options for alerts, eblasts, enewsletters, etc.
•    Enhance delivery and awareness of public services and facilitate a clearly accessible process for public inquiry.
•    Collaboration with seamlessdocs/govos or provision of a similar service option (note that the
•    City has used seamlessdocs for several years and would have much crossover work to do if switching to a new digital document platform). 
•    Compliance with ADA requirements.
•    Support for delivery of web content to mobile devices.
•    Meet all modern website security standards such as allowing only https connections.
•    Bonus points if you can provide an easy training guide or process for new CMS users.
- Recreate and enhance the city’s existing web presence to be resourceful, informative, and serve as a marketing asset that provides a citizen-/business-friendly environment that emphasizes access to services, departments, and information. 
- Develop robust, cost-effective, easy to use, interactive, and architecturally sound website(s) that are flexible enough to support the city’s resources for a minimum of three to five years. 
- The city’s preferred website model calls for authorized staff to have some ability to perform routine content management. 
- Staff webmaster(s) should have comprehensive ability to provide quality control and the ability to update routine information. 
- Create a consistent and standardized format and enhanced graphic look for all pages, thereby establishing a unified theme throughout the city’s website(s). 
- The established theme should also provide the flexibility to allow for some level of thoughtful individuality and/or functionality between functions and departments. 
- Recommendations on the development and coordinated launch of a community text alert system, ideally built in/plug-in capable on our website and with multi-channel functionality (opt in to categories using RSS-style or similar).
- For ease of use, the city’s website(s) must provide consistent orientation and navigational aids, such as hierarchical menus (“breadcrumbs”) that tell users how deep they are into a topic or subtopic as well as a homepage link or icon on each page in the same position. 
- Allow for interactivity. Include the ability to integrate email response, surveys, feedback, forms (seamlessdocs), online payments (BSA, Point&Pay), meetings and minutes, and more. 
- Allow for robust desktop and mobile search capabilities. 
- Train technical staff in the maintenance and support of the new website. 
- Develop instructional guide for onboarding staff back-end users. 
- Develop style guidelines for maintaining the website post design. 
- Capability to maintain an archive of existing and past records such as press releases, newsletters, files, etc. 
- Follow all city communications and style guidelines, including logo, fonts, and colors.

- Questions/Inquires Deadline: October 8, 2025