Consulting and Graphic Design Services

The Vendor is required to provide consulting and graphic design services for education efforts related to ballot education.
- The Owner intends to enter into a contract with the selected firm that may include but is not limited to advertising, marketing collateral, and messaging.
- Services include:
1. Strategic communications plan: provide us with a general overview of how you would create a strategic communications plan for ballot education.
2. Logo and branding: the city believes that it is crucial for city voters to recognize and understand what they are voting on when they go to the polls.
3. Messaging: it is critical that the city’s education effort for ballot items be unified across all platforms and venues.
4. Materials/ production/ creative: describe your design process. 
• Provide examples of items that you have produced for other agencies that demonstrate your ability to provide easy to understand information on complicated issues.
6. Social media: demonstrate how you would integrate social media as a part of an education effort.
7. Media planning & buying: provide us with your process in deciding where, when, and how to purchase media.
- Budget: $50,000.