The Vendor is required to provide comprehensive marketing, communications and stakeholder plan to strengthen its economic and tourism profile through the work of the economic development and culture and tourism business units.
- While the town boasts inherent strengths, cultural richness, and a prime geographic location, the absence of a cohesive branding and marketing strategy has limited its ability to fully leverage these assets.
- The tourism master plan (TMP), highway development strategy (HDS), and economic development strategy and action plan all highlight the need for a strong, unified brand and marketing plan to drive growth and investment and increase visitor ship.
- The main documents for this RFP are not available on our website.
- Questions/Inquires Deadline: July 28, 2025
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