Market Management Services

The Vendor is required to provide to manage and operate three distinct market events: a regular summer-fall market, a monthly Wednesday night market, and a winter market.
- These markets will showcase local farmers, artists, and makers, adhering to the guidelines of promoting local goods while ensuring compliance with city regulations.
- Market Overview
•    Regular summer-fall market
o    Location: frisco plaza, rogers downtown
o    Frequency: every Saturday
o    Duration: beginning of May through the end of October
o    Operating hours: 8:00 am – 1:00 pm
o    Minimum vendors: at least 30
•    Wednesday night market
o    Location: prairie view center at park
o    Frequency: weekly from beginning of May through Wednesday of labor day week
o    Operating hours: 5:00 pm – 8:00 pm
o    Minimum vendors: at least 15
•    Winter market
o    Location: center
o    Dates:
1.    11/8, 11/22, and 12/6-7 from 9:00 am - 1:00 pm (frisco plaza)
2.    1/10, 1/24, 2/7, 2/21, 3/7, and 3/21 from 9:00 am - 12:00 pm (prairie view center)
o    Operating hours: altered/extended hours to be determined for the Christmas parade weekend.
o    Minimum vendors:
3.    At least 15 at frisco plaza
4.    At least 10 at prairie view center
- Budget Allocation
•    The City will provide a total budget of up to $55,000, which will be broken down as follows:
o    $40,000 for the Regular Summer-Fall and Wednesday Night Markets
o    $10,000 for the Winter Market
o    $5,000 for promotion and advertising
- Market Management Responsibilities
•    Market Management is responsible for ensuring that all vendors have the necessary permits and licenses required to operate at the markets.
•    Management must comply with City Department directives, which include:
o    Weather safety-related cancellations
o    Outdoor tent weight requirements
o    Restrictions on sale/distribution of goods that may cause harm or damage, or contain offensive language/images.
•    Management shall ensure that all products sold at the market represent the local community, especially emphasizing handcrafted and locally grown items.
•    City will book, coordinate, and pay for musicians for as many regular Summer-Fall Market Saturdays as possible from a separate budget.
- Promotion & Advertising
•    Market Management is responsible for developing marketing strategies to effectively promote each market event, engaging local media, and utilizing digital platforms as necessary.
•    The $5,000 allocated for promotion and advertising must be utilized to maximize vendor participation and community engagement.
•    Promotional materials must align with city branding guidelines and be approved by the Department prior to distribution.
- Regular communication between Market Management and City representatives is required to maintain transparency and coordination.

- Questions/Inquires Deadline: October 16, 2025