Media Monitoring Service

The vendor is required to provide that media monitoring service to print, online, and broadcast media locally, nationwide, and internationally, as well as provide social media monitoring.
- Include for services:
• Media and social media monitoring:
1. Automated tracking of print, online, and broadcast media mentions.
2. Monitoring of social media mentions.
3. Vendor will recommend and set search parameters for the district.
• Real-time information:
1. Real-time access to data in a searchable format.
2. Instant notifications when media coverage matches defined criteria.
• Reporting tools:
1. Custom reports: Users must be able to generate custom reports within minutes using predefined templates.
2. Engagement metrics: must track audience reach, impressions, and engagement across various media.
• Archiving:
1. Historical data access: Indefinite access to archived media data available via cloud.
• Customer support:
1. Uptime guarantee: 99.9% system uptime per month.
2. Response time: Vendor must respond to support inquiries within 24 hours.
3. Accuracy: 98% accuracy in delivered data/reports.
4. Dedicated account manager: A primary point of contact should be assigned to handle all concerns.
5. Training: Provide onboarding training for staff when program is launched, and ongoing training as requested throughout the term of the contract.  
- Contract Period/Term: 5 years
- Questions/Inquires Deadline: February 14, 2025