The Vendor is required to provide communications audit of the organization’s internal and external communications practices, systems, channels, governance, and capacity.
- Requirement:
1. Internal communications review
• Communication flows between departments, leadership, and staff
• Internal tools, processes, and documentation
• Role clarity and decision-making structures
• Information sharing, timing, and consistency
2. External communications review
• Public facing channels (website, social media, print, digital, media relations, newsletters, etc.)
• Tone, accessibility, clarity, and consistency of messaging
• Brand alignment and visual identity usage
• Responsiveness to public inquiries and issues
3. Audience and stakeholder analysis
• Identification of key audiences and stakeholders
• Assessment of how well communications meet audience needs
• Evaluation of engagement, reach, and trust
4. Governance, policy and risk
• Review of communications related policies, procedures, and approvals
• Crisis and issues communications readiness
• Legislative or regulatory considerations (where applicable)
5. Benchmarking and best practices
• Comparison to similar organizations or recognized best practices
• Identification of emerging trends relevant to the organization.
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