The vendor is required to provide to hire a consultant that can translate our visual brand to design and produce a variety of creative applications for specific mediums, including web, digital print and more.
- Services include:
• The top goal of this project is to create visual aids to assist in representing agency and recruiting academically qualified students to the university.
• We are looking for creative ways to communicate the agency identity.
• The intended audience is prospective students and their families, primarily high school juniors and seniors.
• The items listed above and in the cost sheet were identified based on historical needs of the university.
• Partner will submit design proposals for approval or adjustments from the internal team.
• Partner will handle design of all phases.
• Photography and video elements will be provided as well as visual identify information such as branding colors and logo.
• Examples of current messaging will be provided to the selected partner.
• Partner would not be expected to conduct additional messaging research.
• The evaluation team is composed of staff members from enrollment management, university communications, and undergraduate admissions.
• The sizes provided are what have been done in the past, but we are interested in the creativity that vendors can bring to the table regarding sizing.
• Vendors should include estimated costs for copy in addition to the design for the specified publications and other deliverables.
• Translation cost should be included in proposal for the Spanish road piece.
• Proposals should include the cost of delivering materials to the agency campus with the exception of the two listed variable data postcards.
• Mailing services costs should be included for the two postcards.
- Brochures
- 100lb Gloss Cover
• President’s Scholarship Competition Brochure, 6 Panel, Full Color 2,000 copies
• Honors College Brochure, 6 Panel, Full Color 1,500 copies
• Counselor Poster, Full Color (11x17) 100lb Gloss Text 1,000 copies
• GC Journeys Brochure, 6 Panel Gate, Full Color 1,000 copies
• Campus Life Brochure, 6 Panel Gate, Full Color 2,000 copies
• Variable Data Postcards (8.5x5.5) including Mailing Services:
1. Guidance Counselor, Full Color 1,000 copies
2. President’s Scholarship Competition, Full Color 14,000 copies
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