Graphic Design and Signage Package Services

The Vendor is required to provide a creative, qualified graphic designer, design firm, or agency to create a strong graphic logo and establish a new brand for our marketing materials.
- The design of these buildings and the surrounding landscape environment will encourage redevelopment, honor the past, and create a vibrant and innovative future.
- The new logo needs to be used effectively across all media for marketing purposes including advertisements, posters, flyers, website, social media, and letterhead.
- The City desires a relevant, impactful, and current logo and word mark that accurately represent its brand, stand out among other local government organizations across the region, and capture its unique essence to attract businesses and visitors and support community pride and recognition.
- The City would like to develop a suite of marketing graphics to be used in advertising, public relations, and promotions of the harbor.
- Graphics should use welcoming language including “Visit us at…”, “Welcome to…”, “Now open”, or some variation on the theme.
- Designer should create a package of up to four (4) graphics suitable for use on online platforms, social media, and print materials.
- Provide content to the designer based on which themes the designer intends to pursue, including but not limited to: hours, location, and amenity information.
- Elements of the new logo(s) should incorporate the following:
•    3 concepts for a new logo mark and word mark for consideration by City Staff
•    Minimum of two revisions of selected logo included;
•    Primary brand colors and secondary colors for use in marketing materials;
•    Appropriate font files for the logo;
•    Final digital file in vector format of the approved logo in full color, single color and grayscale formats;
•    Brand guidelines (logo, color, type).