The Vendor is required to provide as graphic design and GIS mapping services.
- Provide as needed graphic design services for grants and independent projects (such as event materials, formal reports, etc.) that will vary in complexity.
- Work may include participating in the process of defining requirements; translating client needs and branding strategies into design strategies; selecting colors, fonts, photographs, layouts, and other design elements that are in harmony with existing or desired branding schemes to communicate creative concepts; developing content, visualizations, videos (including creating, recording, and editing video clips) and creating graphics, maps, editable templates, materials and presentations; designing digital and printed reports; creating marketing materials (i.e. email marketing, flyers, brochures, infographics, press packets, campaign videos); developing visual concepts using illustrations, logos, layouts, film, photos, digital platforms, and other media and designs using technology, software or by hand. Projects may also include conceptualizing visuals and data dashboards using the appropriate colors, fonts, images and layouts for each graphic; utilizing supportive copywriters and creative directors (hopefully already in-house or subcontracted into your network) to produce a final design; testing video and graphics across various media; amending designs after feedback, ensuring final graphics are visually appealing and on-brand as applicable; and supporting other projects as requested.
- Grant Support. Providing visual design and supportive materials related to grant proposals and fund development efforts. Work may include developing GIS maps, graphics, logos, video, illustrations and other visuals to support proposal development and grant implementation projects. Such supportive tasks might include developing presentations/slide decks, branding concepts; marketing materials (brochures, flyers, report templates, project/partner profiles); data dashboards and infographics; and other digital or print materials to support grant submittal and implementation.
- Formal Presentations, Dashboards, and Reports. Provide visual design and supportive materials including but not limited to slide decks, dashboards, infographics, photos, video, and other digital and publication related visuals for annual reports, marketing and fundraising campaigns, board meetings and community outreach efforts.
- Develop Editable Design Templates. Create and provide visual design in editable formats for one-pagers, fact sheets, social media, event programs, etc. in agency preferred platforms (e.g. Canva, Microsoft suite.)
- Graphic Information Systems (GIS) Mapping. Provide geographic information systems maps for various projects. Work may include producing data layers, maps, tables, or reports using spatial analysis procedures or Geographic Information Systems (GIS) technology, equipment or systems; design or prepare graphic representations of Geographic Information Systems (GIS) data, using GIS hardware or software and other integrated software to create visually digestible dashboards and materials. Additional support may include providing technical expertise in Geographic Information Systems (GIS) technology, mapping capabilities and integrations recommendations to clients or users.
- General Marketing Campaigns & Other Supportive Tasks. Provide advice and ongoing direction on the design as well as design and materials development support across all graphics and visual media formats for other agency projects as requested.
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