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A government agency in New Hampshire issued “Research Services” (RFP). Solicitation MRCCS-0234 closed on December 10, 2025. Eligibility: Only for USA Organization.
The Vendor is required to provide to serve as its research partner.
- Responsible for developing and executing a comprehensive research program that tracks performance and informs strategic marketing decisions - not only for the division, but also for the broader industry and business community.
- Advertising Effectiveness & Return on Investment Study
• Seasonal Campaigns (Fall, Winter, Spring/Summer), must include but not limited to:
• Gauge advertising awareness of the campaign;
• Measure the efficiency of the media investment;
• Gather consumer reaction to the creative;
• Assess advertising impact by comparing the perceptions and behaviors of those aware of the ads to the same measures among those not aware of the ads;
• Quantify ad-influenced trips, visitor spending, and ROI;
• Compare research results across market groups; and
• Provide insights to guide marketing decision-making.
• Joint Promotional Program
• Using the same methodology for the seasonal campaign advertising effectiveness and return on investment study. Evaluate participant’s programs to determine the return on the state’s investment.
• Annual Fiscal Year Return on Investment report
- Forecasts should include market trends for upcoming season, estimated visitors and visitor spending.
- Contract Period/Term: 2 years
- Questions/Inquires Deadline: November 25, 2025
Ask any question about the RFP and its amendments. Instantly surface schedules, deliverables, compliance items, evaluation criteria, and budget details with 100% source-backed answers.
Quick answers about deadlines, eligibility and submission for this solicitation.
No. This opportunity (MRCCS-0234) closed on December 10, 2025. See similar open RFPs below.
A government agency in New Hampshire. The buyer's contact and submission details are in the solicitation documents.
Only for USA Organization.
Contract term: 2 years.
Questions and inquiries must be submitted by November 25, 2025.
Yes. After purchase, with a subscription or during a free trial, the RFPPlanet AI Assistant answers questions sourced from this RFP’s documents, such as requirements, evaluation criteria and key dates.
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