The vendor is required to provide branding and marketing services for include:
1. Branding and creative development
• Develop a unique and compelling event logo and overall branding
• Create a creative concept for marketing materials that aligns with the event’s vision and goals
2. Digital marketing and advertising
• Design assets for the event landing page
• Manage and execute a digital advertising asset for social media and online promotions
3. Event collateral and promotional materials
• Develop brochures, flyers, and event signage
• Create materials for speakers and sponsors, including banners, name badges, and programs
• Provide presentation templates for use by speakers and panelists
4. Sponsorship and partnership support
• Develop sponsorship packages to attract potential sponsors
• Design outreach materials for sponsorship and partnership engagement
• Coordinate branding integration and sponsor benefits to ensure visibility
5. Video and photography
• Produce a promotional video for pre-event marketing and on-site event coverage
• Provide professional event photography and videography services
• Manage live streaming of key sessions and produce a post-event recap video.