Graphic Design, Social Media and Digital Services

The Vendor is required to provide graphic design, social media and digital services for a variety of marketing initiatives, materials and campaigns across four arts + culture business units - Tempe center for the arts (TCA), Tempe history museum, community arts engagement, and public art.
- Requirement:
1. Social media
•    Bi-weekly social media content posts (primarily Facebook and Instagram) for one (1) to four (4) arts + culture business units; assets and content may occasionally be provided by the city, however, most content (photos and videos) will need to be planned, concerted, gathered onsite, edited, posted, boosted and tracked by the contractor. 
•    Optional project management and special assignments may include, but are not limited to, campaign planning and coordination across channels, development of annual reports or guidebooks, and support for larger-scale or long-term marketing and communication initiatives.
2. Graphic design: 
•    Digital ads (up to 6 sizes)
•    Posters and lobby signs (several sizes)
•    Print ads
•    Print newsletters
•    Direct mail postcards
•    Invitations
•    Event signage
•    Email templates 
•    Digital display boards
•    Rack cards – 4” x 9”
•    Pole banners – 42” x 90”
•    Large format exhibition posters - 40” x 20”, 28” x 40”, 21” x 29”, 24” x 36”
•    Website design 
•    Photo resizing and editing 
3. Digital marketing: 
•    Digital campaign planning
•    Digital media and campaign asset creation 
•    Digital media placement.
•    Digital media performance tracking
•    Occasional website design assistance.