Data Visualization and Marketing Tool

The Vendor is required to provide a comprehensive data visualization and economic development platform that will serve as an interactive data portal for the municipality.
- Aims to make economic, demographic, and infrastructure data easily accessible to investors, businesses, and internal stakeholders, thereby enhancing investment attraction, supporting market research, and improving internal operational efficiency.
- The total budget allocation for this contract, including any extensions, is $30,000 (approximately $10,000 per year).
- The platform must reduce manual reporting burdens, streamline inquiry responses, improve data transparency, and capture investor interest through embedded lead generation tools.
- Objectives
•    Provide a centralized, interactive data visualization and economic development platform.
•    Enhance transparency and accessibility of economic and demographic data.
•    Reduce manual reporting and improve operational efficiency.
•    Support investment attraction and lead generation.
- Platform Development & Deployment
•    Fully functional cloud-based platform hosted in country.
•    Integration with municipal systems (CityView, internal databases).
•    Embeddable dashboards and widgets for the City website.
- Data Integration
•    Automated ingestion from StatsCan, corporation, provincial portals, and municipal datasets.
•    Support for custom uploads (e.g., building permits, business licenses).
- Visualization & Analytics
•    Interactive dashboards for economic indicators, housing, community profiles.
•    GIS-based mapping for infrastructure and major projects.
- Marketing & Outreach Tools
•    Custom branding and social media integration.
•    Lead capture and reporting features.
- Data Visualization & Analytics
•    Centralized data portal for investors, businesses and internal team members.
•    Interactive maps and dashboards for market analysis.
•    Dashboards for Economic Indicators, Community Profile, Real Estate/Housing Stats
•    Comparative analysis across regions/sectors. 
•    Export options (PDF, Excel, Power Point). 
•    System is compatible with Microsoft M365
- Marketing & Outreach
•    Ability to be embedded on city website for demographics, logistics, and market reach.
•    Customizable branding (logo, colors).
•    Lead generation features to allow follow up on interested stakeholders
•    Connection to social media for content generation
•    Newsletter content generation.

- Contract Period/Term: 1 year
- Questions/Inquires Deadline: December 10, 2025