Development of an Informational Online Platform

The Vendor is required to provide information and ideas regarding the development and maintenance of a centralized informational online platform for health care career resources.
- Obtain vendor ideas for developing and maintaining an intuitive informational online platform that will connect approximately 100,000 people annually interested in exploring, pursuing, and/or advancing careers in health care to relevant information, resources, and services related to health care careers in State. 
- This may include, but should not be limited to, existing and current training and educational opportunities, information on health care pathway programs and education, support services, employment opportunities, and information on health care workforce trends and research.
- Identify approaches to enhancing the web-based experience of end-users who seek additional information or resources through follow-up, and/or handing of end-users’ queries to job coaches, academic mentors, and/or agency or organization representatives, when applicable.
- Obtain ideas on methods to track the reach of the online platform to ensure that the information is reaching underserved communities across State to help expand health equity and recruit a more diverse pool of health care professionals.
- Identify outreach strategies that that incorporate traditional and social media marketing approaches to strengthen the breadth and scope of the informational online platform.