Virtual Tour Platform and Content Development Services

The Vendor is required to provide to design, develop, and implement a modern, interactive, and engaging virtual campus tour experience.
- Provide to enhance the way prospective students, families, and guests explore campus by delivering a visually compelling, mobile-friendly, and immersive digital experience that reflects University’s academic environment, student life, and campus culture.
- This project builds upon prior institutional planning and best practices and is intended to create a refreshed, future-ready virtual experience that strengthens enrollment and engagement outcomes.
- The university is committed to academic excellence, student success, innovation, and entrepreneurship, fostering responsible citizens, creative problem-solvers, and leaders.
- Objectives:
•    Develop a fully interactive, self-guided virtual campus tour
•    Provide updated 360° imagery and/or immersive media content
•    Showcase academic buildings, student life, housing, and campus resources
•    Deliver a mobile-first, accessible experience (ADA/WCAG compliant)
•    Integrate inquiry capture and tracking with Element 451
•    Provide analytics to support enrollment and marketing decisions
•    Enable long-term updates and scalability
- Core Services (Required)
•    Full virtual campus tour design and development
•    360° imagery and interactive navigation system
•    Mobile and desktop optimization
•    Basic analytics dashboard
•    Integration with Element 451 inquiry/lead capture
•    Hosting, security, and platform maintenance
•    Staff training and documentation
- Optional Enhancements (Add-On Services)
•    Drone/aerial campus footage
•    Student-led storytelling and narration
•    Interactive campus maps
•    Multilingual tour options
•    Advanced analytics and behavioral tracking
•    AI-guided or personalized tour experiences
•    Video integration and multimedia enhancements
•    Social‑media‑friendly features that support virtual tour sharing, promotion, or repurposing of tour content for recruitment and marketing efforts (e.g., short‑form clips, embedded links, or integrations commonly used to support virtual tours on social platforms).