Web Design Services

The Vendor is required to provide the redesign of the city website shall produce a modern and engaging design; a streamlined information architecture that simplifies and optimizes the user's experience with site navigation; and is a modernized standard for communications.
- Looking for a custom one-of-a-kind designed home page and website subpages. 
- The template of the pages should be dynamic; capturing city as a progressive community equipped with quality homes and an award-winning school system; diverse population; upscale local shopping experiences; and a thriving business industry while maintaining a connection to the historical legacy.
- Currently has a website that provides residents, visitors, and those who do business with the City information about services, news and events, and details about boards and commissions, including meeting agendas and minutes.
- The website also serves as a repository for ordinances, news releases, election results, and links to other service organizations.
- Main Website and Sub-site Objectives
•    Modernize civic engagement for all who live, work, and play in city.
•    Provide accurate, current, comprehensive information to city audiences, in a visually appealing, user-friendly way.
•    Make it easier for audiences to interact with the city on any device.
•    Provide 24/7/365 access to the city’s information and transactions.
•    Reduce the city’s staff time to handle routine inquiries.
•    Effectively integrate social media sites into the website to drive traffic and optimize visibility.
•    Simplify website administration, allowing users of all skill levels the opportunity and means to update assigned sections of the website.
- Audience and Site Structure
•    The website may contain information pertaining to a variety of different audiences; the navigational architecture of the site should therefore take those audiences into consideration, making structure, organization, ease-of-navigation, and a responsive design among the top priorities in a website content migration and development process.
- General Audiences served by the City’s website include:
•    Current and prospective residents, businesses, and community groups
•    Internal and external governmental organizations
•    Potential visitors and tourists
•    Local business clientele
•    Community or area employees
•    Area chambers of commerce
•    Area school districts
•    Local and regional press/media
•    Employees
- Experience and Development Criteria
•    The website will be developed through the cooperation of the city under the supervision of a dedicated project management professional in the direct employ of the vendor.
•    The vendor’s team should include staff members skilled in website navigation and architecture, graphic design, and customer support.
•    Vendor shall have a proven development process and flexible timeline structure that favors the availability and time commitment of the city.
•    Subcontractors or vendor-utilized third-party developers who assist in part or in whole in the development of the website or continuing services shall be fully disclosed in any development proposal.
- Design Guidelines and Qualifications
•    As a part of standard website project development, the vendor shall develop an original design for the city and allow for an agreed upon series of revisions and iterations. 
•    Website design must be visually appealing, incorporating features identified by the city where appropriate.
•    Vendor shall provide design elements utilizing stock photography in the event that representative photography of the city is unavailable. 
•    Provide a size specification chart for all image types employed in the new website.
•    Design shall be compatible with a branding program developed by the vendor and approved by the city.
•    The final version of the website shall be easily identified as the official site of the city.
•    No advertisements, or pay-per-placement graphics, icons, or elements, will be allowed on the website.
•    Ownership of the website design and all content should be transferred to the city upon completion of the project.
•    Website will provide the ability for integration with external systems
•    Some pages will be simple links to external systems and others will be integrated to external web services (utility billing/assessing – BS and a, mapping)
•    Vendor will provide training to departments as needed on the new CMS
- Content Management System (CMS):
•    The current website performs under a CMS that is managed internally by the communications department. 
•    The city seeks to decentralize control of a CMS to allow each department access to their own content. 
•    The CMS shall include the following features:
o    User/group security for pages, sections within a page, and filesystem
o    WYSIWYG editor that produces semantic, responsive, html/CSS compliant markup that is accessible based on section 508 standards
o    Ability to rollback changes
o    Approval routing
o    Test and training sites that can be refreshed from live site
o    Broken links report
o    Content and URL’S optimized for search engine optimization (SEO)
o    Tools to enhance SEO
o    Ability to create canonical shortened URL’S
o    Easy and comprehensive site search abilities
o    Content that can be posted and removed automatically
o    Spell check
o    Photo repository with ability to create slideshows
o    Calendar allowing for: categories, multiple views (week, month, etc.), recurring appointments
o    News section with entries that can display on multiple pages based on category
o    Polling and survey options
o    Social media integration
o    Ability to provide website analytics or link to google analytics
o    Provide extensive security measures to maintain a secure site.

- Contract Period/Term: 1 year
- Questions/Inquires Deadline: August 26, 2025