Media Listening Software

The Vendor is required to provide a media listening software platform for student use in our curriculum.
- Solution can pull and aggregate channel coverage data from up to 30 sources across the internet.
- Solution can generate AI customer responses, marketing captions, and insight reports based on customers' social comments.
- Solution offers closed-loop engagement, acting on insights within the same platform without the need for separate tools to listen analyze, and publish
- Solution can build detailed listening topics to track sensitive keywords, phrases, and events while receiving real-time notifications of spikes or crisis indicators.
- Solution offers integrated user experience including listening, publishing, research, and customer service in a unified system
- Solution can provide feedback trends from social media conversations and reviews
- Solution can aggregate feedback from supported social and review channels through the use of topics, letting users detect trends, product opportunities, or issues in real time.
- Solution provides customer insights from channels including social media, reviews, messaging apps, surveys, and chat transcripts
- Solution offers generative AI summaries of social comments.
- Solution can be adapted for student use in a classroom.

- Contract Period/Term: 1 year
- Questions/Inquires Deadline: August 08, 2025