Email Marketing Platform

The Vendor is required to provide email marketing platform to send out notices, rule changes, and information to our licensees and certificate holders.
- The platform board requires will be able to handle that number of email addresses with the ability to expand in the immediate future.
- Segmentation is a must, as well as optimized analytics and reporting, easy email design, and the ability to create an automated, personalized user journey through drip campaigns and targeted email sends. 
- SMS automation is a plus but not a necessity.
- The platform that matches our needs will be a one-stop shop and robust enough to handle several email campaign sends monthly.