Website Redesign Build and Deployment Services

The vendor required to provide web design firms to lead a comprehensive redesign of its current website.
- Goals
•    Improve user experience across all audiences
•    Deepen engagement with stakeholders
•    Ensure act compliance and data security
•    Modernize the current website to reflect current best practices in healthcare and nonprofit web design
•    Improve accessibility for individuals with disabilities
•    Optimize for mobile users and search engines
- Current website context
•    Current monthly traffic:  twelve (12) months – 349,000 sessions; 172,000 users and 169,000 new users
•    84% of traffic comes from two (2) sources: fifty-six percent (56%) from google organic search; twenty-eight percent (28%) direct, suggests returning and bookmarked users or referral materials
•    Current platform: WordPress
•    Number of current web pages:  401
- Pain points with current website:
•    Difficult for integral care staff to make updates 
•    Needs better visual hierarchy
•    Needs hypertext preprocessor (php) updates
•    Web pages with slow load times
•    Web pages with bad data structure 
•    Web pages with duplicate title tags
•    Web pages that can’t be crawled.
- Website redesign service components
1. Public website redesign
•    A full redesign of the current website to improve public-facing usability, accessibility, and visual appeal.
2. Website redesign + employee portal 
•    Includes the development of an employee portal and intranet to support internal communications and resource sharing.
3. Enhanced provider directory  
•    Advanced search filters (e.g., location, population served, specialty, age group, language services, telehealth availability, services offered, etc.)
•    “Find a provider by zip” tool
•    Service icons or tags
•    Printable and exportable directory view
•    Provider photos, bios, and “new provider” badges
•    Embedded network news feed (see integral care’s current provider portal)
4. AI-powered functionality
•    Voice-to-text form completion
•    Intelligent autofill for client forms
•    AI features must not collect, store, or process any protected health information (PHI) or personally identifiable information (PII). 
- Current website redesign requirements
•    Dual user pathways on website homepage
•    Design the homepage to clearly guide users into one of two tailored pathways:
o    Pathway 1: “i need help or services” – for individuals seeking care, support, or resources.
o    Pathway 2: “explore our mission and work” – for the general public, job seekers, donors, and stakeholders.
o    Each such pathway should feature customized navigation, content, and calls-to-action aligned with the needs of its respective portion of the target audience.
•    User-friendly and accessible design 
o    Ensure intuitive navigation, clear content organization, and compliance with title ii of the ADA and other applicable requirements to support accessibility for all users.
o    Website must comply with WCAG 2.2 and ADA title ii 2024 requirements.
•    Mobile optimization 
o    Website must be fully responsive and perform seamlessly across all devices and screen sizes.
•    Content management 
o    CMS selection should prioritize usability, security, and scalability to support easy editing and updates by non-technical integral care staff.
o    provide initial and ongoing training for integral care staff on CMS.
•    Multilingual accessibility
o    Key website web pages must be available in english, Spanish, Vietnamese, Chinese (simplified), and Arabic.
o    Language must be easily selectable from the website homepage
o    Language updates will be managed so non-technical staff can easily edit, update, and maintain content across all languages.
•    Blog, news and events integration
o    Include a dynamic blog or news section and an interactive event calendar to keep website users informed and engaged.
•    Conversational chatbot feature capable of:
o    Answering frequently asked questions
o    Guiding users—especially those seeking services—to appropriate resources or contact points
o    Supporting multilingual interactions (if feasible).

- Contract Period/Term: 1 year
- Questions/Inquires Deadline: December 18, 2025