Web Content Services

The vendor required to provide web content services for include:
- In-no-tech website — content review and copywriting
1. Discovery and working sessions
•    Participate in a kickoff and working session with state innovates and in-no-tech teams.
•    Understand the website’s strategic goals, new site structure, and planned updates.
•    Review the recent website audit and any additional reference documents.
•    Facilitate working sessions with the state innovates and in-no-tech team and any stakeholders as required throughout the project.
2. Content review
•    Review all existing webpage content, key documents, guidelines, and related reference materials.
•    Assess accuracy, clarity, tone, structure, and alignment to brand and communications standards.
•    Identify opportunities for content consolidation or improvement.
3. Copywriting and content updating
•    Rewrite or revise content for each page based on direction from state innovates.
•    Ensure plain language, client‑centric messaging, and consistent voice and tone.
•    Incorporate technical information provided by subject matter experts.
•    Optimize content for readability, structure, and user pathways.
4. Revisions and quality assurance
•    Provide two rounds of revisions for each page.
•    Ensure final content is web content accessibility guidelines (WCAG) aligned.
•    Deliver proofed, publication‑ready web copy.
- Innovates website - content framework for key pages
1. Discovery and working sessions
•    Participate in a kickoff and working session with state innovates teams.
•    Understand the website’s strategic goals, new site structure, and planned updates.
•    Review the recent website audit and any additional reference documents.
•    Facilitate working sessions with the state innovates team and any stakeholders as required throughout the project.
2. Content framework development
•    Develop a content framework for new, net-new, or merged pages.
•    Outline recommended structure, hierarchy, and key messages for each page.
•    Provide a proposed content approach, including tone, layout guidance, and recommended user journeys.
3. Recommendations and opportunities
•    Identify gaps, redundancies, or opportunities within the proposed pages.
•    Provide recommendations on:
o    Messaging hierarchy
o    Content consolidation or simplification
4. Presentation of content strategy
•    Present the proposed content strategy to state innovates for feedback.
•    Incorporate edits based on state innovates direction.
5. Potential copywriting for key pages
•    Review and analysis of key strategic pages (approximately 100)
•    Revised and rewritten content for each page
•    Two documented rounds of revisions
•    Publication‑ready content files (e.g., word, google docs, or CMS‑ready format).

- Questions/Inquires Deadline: February 11, 2026