Web Development and Support Services

The Vendor is required to provide web development and support combination of full-stack WordPress development, UX/UI expertise, accessibility best practices, systems integration, performance optimization, and strategic digital consultation.
- Essential maintenance and technical support
• WordPress core, theme, and plugin updates, including compatibility testing with agency custom theme and components and correction of resulting layout or styling issues
• Security patching, vulnerability review, and malware scanning
• Uptime monitoring and incident response
• Backup verification and system recovery support
• Troubleshooting and resolution of WordPress, front-end, performance, integration, and hosting-related issues
• Responsive, cross-browser, and cross-device testing and corrective maintenance
• Maintenance of custom code, templates, components, and functionality
• Ongoing maintenance, troubleshooting, and optimization of the localist events calendar integration, including API connections, scheduled synchronization, event displays, and caching behavior
• Maintenance and troubleshooting of integrations with admissions, email marketing, analytics, and other institutional platforms
• Plugin evaluation, configuration, replacement, or removal when appropriate
- Accessibility maintenance and remediation
• Ongoing accessibility monitoring, including review, validation, and prioritization of findings from automated reports for massart.edu and other assigned college websites
• Accessibility testing and code-level remediation across themes, templates, components, plugins, integrations, and user workflows, including validation following website updates and correction of regressions
• Technical guidance and remediation support for accessibility issues involving third-party platforms, tools, embeds, and other college-managed digital properties
• Consultation and technical guidance on video and multimedia accessibility, including captions, transcripts, audio descriptions, accessible media players, and related implementation practices
• Accessibility guidance, documentation, and training for content editors and other campus stakeholders
- Consultation, planning and backlog management
• Weekly and as-needed check-ins, including preparation, follow-up, and documentation of key decisions and next steps
• Review, estimation, and prioritization of development requests
• Backlog management, capacity, and roadmap planning
• Identification of dependencies, risks, and recommended technical or strategic approaches
• Coordination with agency technology staff and other internal stakeholders as needed
- Front-end development and strategic enhancements
• UX/UI design and front-end development that align with agency visual identity, accessibility requirements, and digital standards
• Developing or modifying WordPress templates, reusable components, content modules, page layouts, forms, and custom functionality using PHP, HTML, CSS, and JavaScript
• Creation or optimization of landing pages, high-priority website sections, and prospective student journeys
• Development or enhancement of interactive features, including program finders, filters, directories, comparison tools, search functionality, and admissions-related experiences
• Performance optimization, core web vitals improvements, image optimization, code refactoring, and technical debt reduction
• Analytics implementation, conversion tracking, technical SEO, structured data, metadata frameworks, reporting enhancements, and data-informed improvements
• Integration or enhancement of third-party systems, APIs, forms, and content feeds within the existing website architecture
• Research, evaluation, and piloting of relevant higher education web practices, tools, and emerging technologies that improve functionality, usability, engagement, or digital storytelling
• Front-end development or technical consultation on other college-managed websites and platforms when assigned and authorized by marketing and communications.