Website Management Services

The vendor is required to provide website hosting, website management, digital content development, search engine optimization, website governance, customer journey optimization, and related digital services.
- Requirement;
1. Website hosting
• Cloud hosting
• SSL certificates
• CDN
• Daily backups
• Disaster recovery
• Firewall management
• Malware monitoring
• Security updates
• Performance optimization
• 99.9% uptime sla
• 24/7 monitoring
2. Website maintenance
• CMS updates
• Plugin updates
• Theme updates
• Security patches
• Bug fixes
• Broken link repair
• Image optimization
• Accessibility monitoring
• Browser testing
• Mobile testing
3. Content development
• Four (4) SEO-optimized articles
• One (1) feature story
• Website copy updates
• Event content
• Social media posts for region 5
• Landing page development
• Metadata optimization
• Image optimization
• Keyword research
• Calls to action
• Internal linking
• Plain language writing
• Accessibility compliance
• AP style (unless otherwise directed)
4. Local SEO (seven locations)
• Google business profile management
• Bing places optimization
• Citation management
• Nap consistency
• Local schema
• Local keyword optimization
• Review monitoring
• Duplicate listing cleanup
• Local landing pages
• Rankings
• Calls
• Clicks
• Directions
• Reviews
• Search impressions
5. Customer journey optimization
• Analyze customer pathways
• Identify friction points
• Improve navigation
• Optimize forms
• Improve conversion funnels
• Improve mobile usability
• Improve service discovery
• Recommend UX improvements
6. Website health monitoring
• Core web vitals
• Uptime
• Crawl errors
• Redirects
• Broken links
• Xml sitemap
• Structured data
• Mobile usability
• Security
• Performance
• Accessibility
7. SEO governance
• Metadata
• URLs
• Redirects
• Internal linking
• Structured data
• Publishing workflow
• Content lifecycle
• Image optimization
• Technical SEO reviews.