The Vendor is required to provide to design, implement, and support an AI-powered chatbot that enhances engagement, improves access to information, and supports institutional operations across admissions, academics, student services, and administrative functions.
- Chatbot discovery, UX, design, and development
• Improving responsiveness and availability of institutional information
• Supporting student recruitment, onboarding, and retention
• Reducing administrative burden on campus offices
• Ensuring consistent, accurate, and brand-aligned communications
• Providing a scalable and maintainable AI solution aligned with state and state requirements
• Adhere to WCAG 2.2 accessibility standards, ensuring a fully inclusive digital experience
- Content management system (CMS)
• Conduct stakeholder interviews and workshops with state maritime representatives
• Identify priority use cases (e.g., admissions, financial aid, registrar, it support, campus life)
• Review existing content, FAQS, workflows, and institutional policies
• Assess technical environment, integrations, accessibility requirements, and security constraints
• Deliver a discovery summary, implementation plan, and project timeline
• Design conversational flows, intents, entities, and response logic aligned with state
• Brand and communication standards
• Develop a structured knowledge base using state maritime–approved content sources
• Configure natural language processing (NLP) to support varied user phrasing and terminology
• Implement escalation paths to human support, including links, forms, or ticketing systems
• Ensure tone, messaging, and responses reflect institutional voice and inclusivity standards
• Deploy the chatbot within state website and designated digital platforms
• Integrate with approved systems as applicable (e.g., admissions CRM, knowledge bases, service desks, calendars, or directories)
• Support authentication-based and anonymous interactions, as appropriate
• Ensure compatibility with desktop and mobile devices
• Adhere to state its, and institutional cybersecurity standards
• Comply with all applicable federal and state accessibility laws, rules and regulations and applicable web content accessibility guidelines (WCAG) to ensure usability for individuals with disabilities.
• Ensure compliance with WCAG 2.2 aa accessibility standards
• Design the chatbot to be FERPA-conscious and privacy-preserving
• Clearly define data collection, storage, retention, and deletion practices
• Prevent unauthorized disclosure of sensitive or protected information
• Support state maritime governance and approval workflows for AI usage
• Conduct functional, usability, accessibility, and security testing
• Validate response accuracy and intent recognition
• Perform user acceptance testing (UAT) with state maritime stakeholders
• Address defects and refinements prior to launch
• Provide a final readiness and launch approval checklist
• Support phased or full production launch, as determined by state maritime
• Configure analytics and reporting dashboards
• Monitor chatbot performance during initial rollout
• Provide post-launch stabilization support.
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