The vendor is required to provide photography, videography, and drone videography for 72 designated state main street communities* that will highlight the assets of downtown and the broader community to be used for a wide range of uses including for theatrical, broadcast, digital, and social media.
1. Media assets:
• All video assets shall be captured at a minimum of 5k resolution.
• Drone footage shall be captured at a minimum of 4k resolution.
• All video and photography shall be in a horizontal (landscape) format.
• Level of quality for professional cinema camera systems are to be utilized
• Footage shall be captured using cinema prime lenses.
• Zoom lenses and stills lenses may only be used for specialty applications.
• All videos will require voiceovers and background music.
• No on-camera host or talent is anticipated for any of the videos.
• If determined to be necessary, the host community will provide local talent.
• No local archived media will be available for the vendor’s use.
if a specific season or event is needed, the vendor shoot will be scheduled to accommodate that.
• Aerial and drone cinematography shall be included within the vendor’s bid amount and utilized as needed.
• All videos will need to play with visual detail and fidelity across all distribution venues from large screen theatrical to digital and social media channels.
2. In-house post-production capabilities:
• Provide all core post-production services, including but not limited to, capture, archiving, organizing, editing, sound editing, and the provision of in-house animation.
• Color grade and sound mix may be provided by a subcontractor under the vendor's supervision.
3. Editing and viewing systems:
• Vendor shall only utilize adobe premiere, avid or Davinci editing system in the creation of this project in the interest of preserving continuity and easing integration with future projects.
• Provide the state, division access to frame.io (or similar) systems free of charge to enable simple, remote viewing and commenting for all footage assets and edits.
• Access shall be provided until the final receipt of all deliverables.
4. Color grade and sound mix:
• Vendor shall include color grading and correction. vendor shall utilize professional tools such as Davinci resolve (or similar).
• Sound mixing shall be conducted separately from picture edit, utilizing pro tools
5. Storage/security/archiving:
• Vendor shall store all captured footage assets both on-site and off-site with multiple redundancies for assured security of the media.
• For example, an ideal storage configuration could be:
o SSD for initial capture from card
o Raid 10 or similar server for active collaborative workflow during the edit
o LTO 9 or similar long-term archiving/storage.
• All three (3) modes of storage should be simultaneously maintained until the final receipt of all deliverables to state, division to ensure maximum security for the captured assets.
• At least one (1) of the modes of storage shall be housed
at an off-site location to account for potential fire damage, etc.
• Footage logs and a complete catalog of archived assets are to be provided to the state of, division and maintained throughout the contract period.
6. Technical specifications for delivery:
• Seventy-two (72) x 1-2 minute "itinerary" videos for theatrical/broadcast/digital/social media distribution
• Seventy-two (72) x 30-60 second cutdown edits for broadcast/digital/social media distribution
• One (1) x "main to main promo" videos for theatrical/broadcast/digital/social media distribution. this cut will mention and tie the community to the main-to-main trail
• Seventy-two (72) x 10-15 second teaser edits for social media distribution
• All raw footage, assets, and project files related to the creation of the project.
• Twenty-four (24) x finished still images for each location (total)
• All unfinished stills captured for the project.
- All video deliverables shall be provided in multiple resolutions, file formats, and codecs including but not limited to: 4k .mov, full HD .mov, 4k .mp4, full HD .mp4, versions of each video optimized for YouTube, and versions of all deliverables resized for various social media platforms including Facebook, Instagram, and LinkedIn.
• All video deliverables shall be organized, firstly, into digital file folders by community; then, secondly, in consistent categories for each community throughout the cataloguing process. the designated categories will be provided by the project coordinator and will include similar to the following: events, shopping, dining, outdoors, and sample itinerary type, i.e., arts, culture & music; food & flavor; holiday traditions; legends and lore; local rediscovery; outdoor basecamp; shopping therapy.
• All video deliverables, after being organized and catalogued by community and categories, must be successfully delivered digitally to each of the directors of the seventy-two (72) main street communities. a list of community directors’ email addresses will be provided by the main-to-main trail project manager after this bid has been awarded.
- Questions/Inquires Deadline: July 8, 2025
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