The vendor is required to provide marketing and advertising services as identified by county using departments on an as-needed basis, including, but not limited to the following types of marketing and advertising:
• Billboards
• Posters
• Print advertising (mailers, magazines, newspapers, etc.)
• Cinema spots
• Public bus advertisement
• Mall kiosks
• Website digital design
o Streaming services
• Television advertisements
• Social media 
• Marketing research
• Traditional media
o Print
o Broadcast (tv/radio)
o Outdoor
o Transit wraps (bus/light rail)
o Point of sale marketing
• Customer relationship marketing, for example:
o Email marketing 
o SMS marketing
o Direct mail
• Other visual and electronic mediums not listed above, for example:
o Creative asset development
1. Photography
2. Brand-aligned templates for written products
3. Videography 
a. Video transfer
b. Video editing
o Digital advertising
o Animation services
o Graphic design
o Promotional items
o Brand development
o Multicultural content creation and transcreation
• Digital media, for example:
o Paid search
o Search engine optimization.
o Paid social
o DISPLAY and programmatic display
o YouTube
o Connected tv
o Streaming audio
o Digital outdoor 
o Strategic planning
o Market research.
- Contract Period/Term: 5 years
- Questions/Inquires Deadline: June 19, 2025