Digital Marketing Services

The Vendor is required to provide digital marketing services to a complex organization and mobilizing the institution to achieve success.
- This could include assessing the organization’s processes and the proponent’s capacity to make recommendations that maximizes results. 
- Provide relevant and concise examples of previous digital marketing strategy experience, success when serving in this capacity and the value added to client organizations. 
- Provide examples of how ongoing services benefitted the organization and maximized outcomes. 
- Provide a detailed outline of your pricing structure for ad buying, including whether fees are fixed or variable related
- Creating new as well as managing existing paid media campaigns on platforms including but not limited to Google, Microsoft, LinkedIn and Meta for the purposes of lead generation and conversions. 
- Capable of running high performing, cost-effective campaigns that result in increased awareness, new lead generation, registration and conversion targets being met.
- The main documents for this RFP are not available on our website.