The Vendor is required to provide media service providers to capture, produce, and deliver a comprehensive library of professional photographs and video assets that showcase municipal services, facilities, staff, events, and community scenery.
- The intent is to establish an on-call resource that can support ongoing content needs as well as discrete campaign-based productions
- Deliverables will include high-quality photography, video production and postproduction, accessible formats (act-compliant), and organized delivery of all assets with clear usage rights and indexing for future retrieval.
- General Photography Services (Media Library Build-Out)
• Planned and on-call photography to build a diverse municipal image library, including (as requested): municipal services in action, facilities and amenities, community scenery/streetscapes, seasonal imagery, and staff headshots/portraits.
• Photography styles may include storytelling, documentary/lifestyle, architectural/interior, environmental portraits, and event coverage.
• Standard deliverables include professionally edited, colour-corrected images suitable for web and print (high-resolution and web-optimized sets), plus basic metadata (date, location, subject/service) to support indexing.
- General Video Services (Media Library Build-Out)
• Short-form video capture to support a reusable municipal video library (e.g., b-roll of facilities, services, scenery, and community life), with optional interview capture where appropriate.
• Delivery of web-ready clips in 10–20 second segments, optimized for municipal web and social platforms, with 4K masters retained for archival use.
• All video outputs to include colour correction and audio optimization for digital display.
- Event Coverage Services
• Event photography and/or videography coverage for municipal events, announcements, openings, ceremonies, Council/community activities, and related engagements.
• Respondents must provide a rate sheet for event coverage (e.g., hourly/half day/full-day), including any crew options, typical turnaround times, and add-on services (e.g., same-day selects, highlight reel).
- Video Campaign Package(s)
• For campaign-based video work, respondents should provide pricing for the three package tiers below. These tiers are intended to create a clear low-, mid-, and high-level option for municipal campaigns, with Package A focused on minimal social-first deliverables and Package C representing the most comprehensive production scope. Each package will include, at minimum, the deliverables listed below (final quantities may be confirmed per campaign brief).
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