Communications Services

Professional communications services that can support strategic planning, public engagement, media relations, creative production, events, digital communications, and related activities on an asneeded basis.
- Strategic Communications Frameworks and Plans
• Develop or support communications frameworks, plans, campaigns, calendars, messaging approaches, audience strategies, and proactive communications recommendations.
• Assist OPS in identifying opportunities to communicate services, resources, initiatives, accomplishments, partnerships, and matters of public interest on an ongoing basis.
• Assist OPS in developing communications approaches that appropriately elevate the work, services, accomplishments, and impact of individual OPS divisions and programs. This may include development of division-specific communications plans, campaign concepts, feature stories, promotional materials, digital content, media opportunities, and other strategies designed to increase awareness and understanding of OPS programs.
- Public Engagement, Surveys and Focus Groups
• Develop community, employee, stakeholder, program, event, climate/pulse, and topic-specific surveys.
• Assist with survey platform configuration, distribution, collection, analysis, visualization, findings, and recommendations.
• Design and facilitate focus groups involving residents, community organizations, employees, program participants, partners, and other identified stakeholders.
• Support Public Safety Town Halls and other engagement activities through participant recruitment, discussion guides, facilitation, documentation, thematic analysis, and findings.
- Media Relations and Advertising
• Media advisories, press releases, media lists, pitching, interview coordination, media monitoring, talking points, media briefings, press packets, and proactive media opportunities.
• Advertising and media buying support across television, radio, print, digital, social, streaming, outdoor, and other appropriate media.
• Obtain pricing and prior approval before media purchases; document placements and provide supporting invoices/receipts.
- Promotional Materials, Creative Services and Swag
• Graphic design and production of flyers, brochures, fact sheets, presentations, social/digital graphics, posters, banners, signage, backdrops, large checks, displays, and other communications materials.
• Sourcing and procurement of promotional items and swag, including pins, buttons, ribbons, shirts, hats, bags, branded giveaways, decorations, and similar items.
• Provide production-ready and digital-ready files as appropriate.
- Photography
• On-site event, press conference, program, community, leadership, staff, and headshot photography.
• Edited, high-resolution digital images.
• Prints, enlargements, mounting, framing, and other physical photographic products upon request.
• Rapid-turnaround photography when reasonably practicable.
- Videography
• Event and press conference recording, interviews, program features, short-form videos, social media content, public service announcements, executive messages, and B-roll.
• Editing, captioning/subtitling, basic motion graphics, audio/lighting, multi-camera coverage, and livestream support when requested and available.
- Digital and Web Communications Support
• Review of OPS public-facing web content and organization and provide recommendations for clarity, accessibility, navigation, presentation, and usability.
• Web content development, editing, webpage revisions, updates, event/program/resource postings, content audits, and routine maintenance.
• Digital content supporting campaigns, division/program visibility, public education, and engagement.
• Coordinate with appropriate City personnel when City systems, permissions, or publishing processes are required