The vendor is required to provide strategic international communications and media relations support services and implementation for the release of the global burden of disease (GBD) and injuries 2023 capstones in the lancet.
- Partners to drive the dissemination, communications, and media relations work for current and future work related to the promotion and dissemination of GBD research.
- The work will include driving media relations, and communications work for GBD papers via strategic approaches that align with the overarching agency brand, organizational strategies, and goals.
- The communications firm will be expected to drive media relations for each paper, including message development, produce press releases, conduct targeted pitching to global media outlets, develop GBD FAQS and reactive messaging for tough questions, develop guidance on managing potential reputation risks related to the research findings, and conduct media coaching for interviews as necessary.