The vendor is required to provide that website development and maintenance services to replace existing website.
- Web design best practices to develop and build a website with design elements including font styles, formats and graphics to be used with the website
- The existing website which has become too cumbersome to manage/keep updated.
- The website’s home page will include a clickable map leading to separate pages for each individual county’s highlights also include a video; items on those pages will then click through to the county’s website
- Also 2 be a link to a landing page with itineraries or blogs such as rev250, seasonal getaways or roundups.
- The website using elements of the logo and complementary colors and fonts.
- Videos will be hosted on You tube and embedded on the website.
- The itineraries/blogs will be supplied by agency partners.
- Business listings for specific attractions/destinations will not be a part of this website.
- Attractions/destinations may be linked to partner websites’ listings or directly to the business’ website.
- The website should have a simple inclusive content management system allowing non developer staff members the ability to create, edit and remove content.
- The capability to be restricted to viewing by only certain groups of registered users, these groups being administratively managed.
- Website management:
• Include multiple suggestions for a content management system (CMS) platform with pricing included and their top recommendations for each.
• Recommendations for website enhancements such as ai tools/options to help with intuitive navigation, help prompt action, ease to navigate to content and/or recognize repeat users, and proposed other solutions powered by ai tools for consideration as well as pricing would also be appreciated.
• Provide updates to website during the contract period, if requested.
• The website will be built on a CMS that agency partners can also update themselves independently
• Responsible for securely hosting the website. annually, the current agency website gets an average of 190k visitors
• Develop and implement SEO strategy to increase online ranking and traffic to website.
- To track data though a dashboard and provide a monthly report that can be exported and shared with partners with the following stats: total visits, visits by page, unique visits, time spent on the website, origin of visitors, referring sites, and conversions to be determined based on marketing campaigns.
- Budget: $25,000
- Questions/Inquires Deadline: February 19, 2025