Theatre Ticketing Solution

Theatre Ticketing Solution that supports both operational efficiency and strategic growth. The selected system will be expected to function not only as a transactional platform, but also as a comprehensive audience engagement tool.
- System shall utilize digital ticketing methods (e.g., QR codes or similar technologies) and support online, mobile, and in-person ticket sales via a fully operational, commercially available platform with an established client base.
- The system should include, but not be limited to, the following:
• Mrketing and communication tools that support audience engagement, including email and SMS functionality, campaign management, and the ability to facilitate targeted outreach to both digital and physical addresses;
• Customer data management and segmentation capabilities, enabling the organization analysis of patron information to support audience development, engagement strategies, and targeted marketing campaigns, while maintaining data security and privacy;
• Data integration and interoperability, allowing the system to work with other platforms or tools as needed to support marketing and reporting;
• Flexible event and seating management, supporting a range of event types such as reserved seating, general admission, and mixed configurations, with tools that enhance both patron selection and administrative efficiency;
• Interactive and user-friendly seating interfaces, allowing patrons to make informed seating choices through visual and/or map-based tools, where applicable;
• Pricing and promotional flexibility, including the ability to manage discounts, group sales, promotional offers, complimentary tickets, and other pricing strategies;
• Ticketing flexibility and patron convenience features, such as ticket transfers, exchanges, or other tools that enhance the user experience;
• Reporting and analytics functionality, providing real-time access to sales data, patron insights, and customizable reporting (examples: Sales by Ticket Category Report, Sales by Sales Channel Report, Batch
Settlement Report, Patron Order History Report, Segmented Customer Report, Customer Geographic Report, Revenue by Event Report, Patron Retention Report, Seating Heatmap Report, etc.) to support operational and strategic decision-making;
• Multi-channel sales capabilities, enabling ticket purchases across online, mobile, and/or in-person environments with consistent and synchronized data;
• Point-of-sale (POS) and entry management tools, supporting efficient transactions and patron entry processes, including but not limited to digital ticketing, QR scanning, and tap-to-pay possibilities;
• Security and system reliability, ensuring appropriate data protection, PCI DSS compliance, user access controls, and consistent system performance are in order;
• Website and platform integration, allowing for a cohesive user experience and compatibility with existing or future web infrastructure and external system;
• System implementation and configuration include an initial setup tailored to UHM Kennedy Theatre’s operational needs;
• Data migration support, including the secure transfer of existing patron data, sales history, and/or relevant records from the current ticketing system as system allows;
• Transition planning execution, including a clearly defined implementation timeline, testing phase, and go-live support to ensure minimal disruption to operations;
• Box office staff training, including initial on-boarding for the Operations Coordinator and Theater Manager, as well as continued access to training materials and documentation for training and on-boarding new hires in the Front of House;
• Ongoing customer support, including technical assistance, trouble shooting, and timely response to system issues;
• System maintenance and updates, ensuring the platform remains current, secure, and fully functional