Public Relations and Marketing Consultant Services

The vendor required to provide public relations, advertising and marketing programs, and to create a comprehensive communications plan.
- Tasks and responsibilities:
•    Proposer will develop a strategic communications plan for agency. 
•    The plan should include things such as: goals and objectives, target audiences, key messages, strategies and tactics, timelines, budgets, and any other components proposer feels would be necessary.
•    Demonstrate the ability to translate themes and messages into collateral materials including campaigns, brochures, newsletters, conference exhibit booths, and other communicative devices to support the agency programs.
•    Descriptions of experience, detailing type of campaign and work involved, and if applicable, the involvement and coordination with constituency groups. 
•    The ability to provide statewide media outreach involving major and secondary print daily, op-ed page editors, editorial boards, weekly print, broadcast news media, trade and consumer publication, governmental agency internal publication, and web-based media. 
•    Provide at least two (2) descriptions of media relations activities such as work in securing news and editorial coverage and placing feature articles. 
•    Shall estimate travel, communication, and postage and shipping expenses they expect to incur in the event they are awarded the contract. 
•    Travel and per diem expenses must not exceed rates authorized to regular state employees by the department of personnel administration and must be pre-approved by agency.

- Contract Period/Term: 2 years
- Questions/Inquires Deadline: Nov. 17 - Dec. 1, 2025