Advertising and Creative and Production Services

The Vendor is required to provide advertising, creative, and production firms to provide agency of record work to the agency.
- Strategic marketing/advertising plans; and
- Create, implement, and place advertising/informational programs, including the design and/or production of television, video, radio, newsprint, magazine, social media, digital, or outdoor advertising; and
- Design and/or production of printed materials, marketing research, and surveys; and
- For media campaigns:
•    Research and planning using primary and secondary research;
•    Identification of target audiences;
•    Development of strategic integrated marketing and communication plans;
•    Campaign creative including concepts, development, creative assets, and style guides;
•    Media plan and placement abilities; and
•    Campaign reporting.
- Newsletter production support, including travel industry research, content outlines, imagery, reporting, and support within HubSpot.
- Support with evergreen social media copywriting, posting, and reporting.
- Updates to website content, as needed, including reporting.
- Collateral design support, including in-terminal and on-property signage, report covers, and program ads.
- Creation of temporary anniversary logo design.
- Discovery and integrated campaign planning using primary and secondary research, a research summary, and marketing and media plan.
- Public launch, including possible on-site events.
- Campaign creative, including concepts, development, creative assets, campaign style guide, and periodic reviews.

- Contract Period/Term: 1 year
- Questions/Inquires Deadline: December 8, 2025