Marketing Services

The Vendor is required to provide marketing, creative, and communications services that will support a signature community event: a free international soccer watch party series hosted at theatre in the park during the fifa world cup™.
- From mid-June through mid-July, Theatre in the Park will transform into a large-scale celebration featuring:
•    A 20×30-foot LED screen showing select matches
•    Seating for up to 2,500 guests
•    Food trucks and local vendors
•    Live entertainment
•    Recreational soccer fields
•    Hands-on activities
•    Public art experiences
- Marketing Campaign (January–July 2025)
•    Development of brand identity for the event series (logo/lockup, key art, tagline)
•    Messaging strategy and campaign framework
•    Media planning
•    Paid media buying across digital, social, radio/TV, print, and outdoor
•    Organic social media content strategy
•    Creation of 3–5 campaign concepts promoting district events related to the tournament
•    Four-month content calendar (may–July)
•    Coordination with county government and visit kc
•    PR and earned media support
- Visitors Guide Development
•    Content outline and structure
•    Writing and editing of select articles and sections
•    Full graphic design and layout
•    Map creation or sourcing
•    Coordination of photography and illustration
•    Integration of sponsor advertising
•    Preparation of print-ready files
•    Optional: printing and delivery quotes 

- Contract Period/Term: 1 year
- Questions/Inquires Deadline: December 15, 2025