Bus Advertising Services

USA(Wisconsin)
MKTG-1695

RFP Description

The Vendor is required to provide all work and services necessary to solicit and secure advertisers for available exterior and interior space on the buses; assist advertisers with design and production of materials as necessary; place and remove or arrange for the placement and removal of said materials on the buses; and handle all billing, collection, and payment of funds for the display of advertising on valley transit buses.
- Manages the bus advertising sales and installs with internal staff.
- Include a full bus wrap, partial side wraps, street side, curbside, tail, and interior bus cards (typically 11” x “28).
- Revenue
•    Provide a monthly guaranteed minimum revenue amount and a monthly percentage of gross monthly sales in the revenue proposal form
•    Pay valley transit the monthly guaranteed minimum revenue amount or the monthly percentage of gross monthly sales, whichever is greater.
- Revenue payments
•    The responsibility of the awarded contractor to collect and retain all money and compensation paid or agreed to be paid by third parties for all advertising on agency.
- Advertising policy
•    The right to reject any ad it deems inappropriate. 
•    Ads for tobacco, alcohol, religion, political candidates, and political issues will not be accepted. 
•    Accept ads of a sexual or suggestive nature. 
•    The awarded contractor is expected to adhere to valley transit’s advertising policy.
•    Review and approve all ads prior to installation. 
•    The awarded contractor is responsible for all proofing and edits for final ads.

Timeline

RFP Posted Date: Wednesday, 11 Mar, 2026
Proposal Meeting/
Conference Date:
NA
NA
Deadline for
Questions/inquiries:
Thursday, 19 Mar, 2026
Proposal Due Date: Tuesday, 31 Mar, 2026
Submission via: Physical
Authority: Government
Acceptable: Only for USA Organization
Work of Performance: Offsite
RFP Budget: NA
Contract Term: 5 years
Download Documents

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