The Vendor is required to provide to secure non-exclusive advertising consulting services for state magazine to solicit, secure, and manage advertisements, with a primary focus on print issues and optional digital components.
- Requirement:
• Manage all aspects of print advertising sales for the three annual issues (January, May, and August).
• Develop and execute a targeted sales strategy focused on advertisers aligned with agency audience.
• Maintain regular communication and provide sales pipeline visibility to agency staff.
• Optionally propose and manage digital advertising services.
• Coordinate with the agency art director on ad specifications and timely submission of artwork.
• Provide consulting on advertising best practices and revenue optimization.
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