The Vendor is required to provide to assist with the it’s communications, outreach, marketing, and staff development related to these scopes.
- Interested firms should be experienced in communications, marketing, and public outreach, and should be prepared to work with our IT Technology partner, agency, in relation to website or communications software work.
- In support of this, the City is seeking to create an on-call list for various marketing, branding, graphics and strategic communications/public outreach type services for use by its Departments.
- Such services would include, but not be limited to, branding/brand refresh, marketing services, public outreach/public engagement services, strategic communication services, event planning/coordination, graphic design, media relations, and training/staff development in any of these services.
- The City is seeking to create a more consistent user experience that does not rely on specific knowledge of the City’s individual Department structure or program organization.
- This effort may include looking at ways to streamline the interaction between a Department’s main website and its child brand’s sites, including, establishing brand guides or style guides, providing media relations services, and/or various levels of communications training.
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