The Vendor is required to provide advertising sales firm to sell, manage, and grow advertising opportunities at airport.
- Requirement:
• Building sales-driven results to support the airports goals to serve leisure and business travel in flagstaff and with existing and future air service.
• Building an advertising base that can include: businesses that are in flagstaff or surrounding areas.
• This includes working with groups that have events and festivals to promote throughout the year.
• Building and implementing advertising campaigns, including building impressions, budget monitoring, and optimizing ads for best performance aligning with the airport’s goals, and making recommendations for improving ad performance.
• Monthly and annual comprehensive advertiser reporting, including advertising sales activity, active advertisers, campaign status, outreach efforts, results, and recommendations.
• Extending outstanding customer support via email, video conferencing and telephone meetings.
• Meetings will review past performance, and strategize for upcoming campaigns, and to make pivots or adjustments to optimize performance.
• Advertisers with the required advertising specifications, including size, format, file type, resolution, deadlines, and any other submission requirements.
• Receiving camera-ready, advertiser-provided advertising materials, confirming they meet the required specifications, and submitting them to airport for review and approval prior to display.
• The firm will work with airport communications manager on installation of advertising displays, minimizing disruption to airport operations.
• Complying with all applicable regulations and guidelines related to airport advertising, including those set forth by regulatory agencies, airport authorities, and industry associations.
• Complying with any and all applicable laws, codes, rules and regulations, including but not limited to, all airport rules and regulations, as amended from time to time; all applicable federal, state and local laws, ordinances, resolutions and all rules and regulations adopted by airport or city for the management, operation and control of the airport, either promulgated by airport or the city on their own initiative or in compliance with regulations or actions of the federal aviation administration or other authorized federal agency including the transportation security administration.
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